A Guide to an Effective Content Marketing Campaign for SMB (Infographic)

Content marketing is probably one of the most effective digital marketing strategies these days. Most digital marketers and small business owners are pouring out marketing budgets on this strategy as the years gone by. According to CMI Survey, 93% of companies in the B2B market are doing content marketing and a study conducted by Kapost revealed that you get 3 times more leads for every dollar you spent on this marketing strategy.

Truly, there are no questions or doubts regarding the effectiveness of content marketing if done correctly. The only real question is how a small and medium business owners can do this properly and effectively so that they are able to reap its benefits and achieve their marketing goals. The following infographic based on our previously published content will show you the step by step guide on how you can implement this properly.

The infographic (click to zoom):

 

Effective_Content_Marketing_Campaign-for-smb

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Jomer Gregorio

Jomer B. Gregorio is a well-rounded expert when it comes digital marketing. Jomer is also known as a semantic SEO evangelist and practitioner. Check out our Digital Marketing Services today and let us help you in achieving positive and profitable results for your business.
  • Hey Jomer,

    This is a great step by step view of how to develop an effect content marketing campaign. And to be honest with, the graphs you mentioned in measure on how well anyone’s content is doing is overlooked by many of us home business entrepreneurs. This is why so many fail because they have no information to use in order to see what they can improve on! This infograph will definitely be an eye opener for a lot us! Thanks for sharing and I hope you have a great week ahead!

    I found your post on kingged under the category Content Marketing

    http://kingged.com/a-guide-to-an-effective-content-marketing-campaign-for-smb-infographic/

    • Sherman,

      Thanks for the comment. Yes, measurement is something that any content marketers should do if they want to start an effective campaign.

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