You've probably heard of search engine optimization or SEO before. You've probably read somewhere that it is good for business and that if will make your website easily found in search engines such as Google. SEO or Search Engine Optimization is actually a systematic process of making your site become more search engine friendly and relevant to a number of keywords that are related to your market. It’s a continuous process that if done properly can yield good amounts of benefits for your business. So why do we need to use this process for our business?