The ongoing COVID-19 pandemic has pushed the global community into a worldwide standstill, affecting 6.2 million people across 210 countries as of June 2, 2020, with a significantly huge one-third statistical chunk coming from the United States. The pandemic has brought not only serious health issues and mortality concerns, it has also driven the world […]
“People worry that computers will get too smart and take over the world, but the real problem is that they’re too stupid and they’ve already taken over the world.” ― Pedro Domingos, Machine Learning Researcher at the University of Washington Source: GIPHY Artificial Intelligence, or more commonly known as AI, has been raising some concerns […]
The use of AI and bots is indeed a whole new wave of innovations that is disrupting several sectors including Digital Marketing. Check the following out to find out more:
Consumer desire for speed and ease has risen exponentially. And in an ERA where the demand for instant results is needed, whether in form of products delivered or services fulfilled – everybody has to respond promptly AND every business has to act quickly. As the world moved at this speed, impatient and impulsiveness have been […]
The following provides a deep insight on how digital marketers can prepare their SEO arsenal to prepare for the coming onset of the Semantic Web. This may not be as comprehensive or detailed as one might expect, but it rides of the main premise of what Semantic Web truly is aiming for – and that is to make search more relevant and more personalized.
The options of where and how to build internet visibility are numerous, yet marketing budgets are limited. Brands cannot market on every platform available, which means they have to choose from the top marketing channels. Careful selection of top marketing channels and staying updated with the latest trends in 2024 can help organizations remain competitive […]
Gen Z wields formidable buying power as a generation born into the digital age. Influenced by online trends and a desire for personalized interactions, Gen Z’s buying decisions hold the potential to shape industries and redefine brand loyalty. To get their interest, you need to mix tech-smart marketing with real connections and beliefs that match […]
As ranking for search engine top results pages becomes more competitive, website owners strive to ensure that Google indexes their web pages. In fact, most website owners and outsourcing SEO agencies go to great lengths to avoid the risk of being deindexed doing the right strategic deindexing. When striving to enhance your presence on search […]
It doesn’t matter if you manage a huge national corporation or a small local business. The use of social media is not only a fad. It is a crucial component of your company’s marketing plan. Social media offers numerous business opportunities due to the everyday exposure of brands to customers who regularly log on to […]
With today’s digital competitiveness, capturing the audience’s attention should be every business’s marketing priority. But with the constant changes in the marketing world, aligning strategies with people’s interests can be challenging. Therefore, being keenly aware of emerging marketing trends, such as visual storytelling, is important. What is Visual Storytelling? Visual storytelling is a digital narrative […]
