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Digital Marketing

Brand Affinity 101: Everything Businesses and Marketers Should Know (Infographic)

Jomer Gregorio - April 27 2018 - 11:47 AM - Business Branding / Digital Marketing / Infographics

Every marketer and business owner know about brand loyalty — but what matters is not just loyalty, but affinity. Building a relationship with your customer founded on emotional connection can ensure that they stay with you for a long time. However, most companies are only able to achieve brand loyalty, never reaching brand affinity despite clamoring hard for it.

10 Deadly Sins of Graphic Design (Infographic)

Jomer Gregorio - April 25 2018 - 12:38 PM - Digital Marketing / Infographics / Visual Content Marketing / Web Design

Graphic design is the art and practice of planning and projecting ideas and experience with visual and textual content. The structure of graphic design based on what physical or virtual images, words, and textual context it brings in a medium is considered a language. As with the interlinked digital and physical content of which industry it represents, it may vary for different purposes such as in commercial, educational, cultural, or political.

SEO vs. Social Media: Which Sends More & Better Traffic?

Jomer Gregorio - March 23 2018 - 9:08 AM - Digital Marketing / SEO / Social Media

When it comes to marketing a brand or business, one of the most debated subjects is what kind of strategy would work to meet organizational goals. In digital marketing, website traffic is among the top priorities of any company, and a ton of research goes to identifying the best strategy that can significantly boost traffic.

Is SEO Still Relevant in 2018? 7 Reasons Why It Still Is (Infographic)

Jomer Gregorio - March 14 2018 - 12:53 PM - Digital Marketing / Local SEO / Mobile SEO / On-Page SEO

Whether you are a small business, a growing corporation, or a global brand, it is still essential, because organic search is perhaps the most valuable marketing channel nowadays. But because it involves a lot of legwork and effort, it's hard to justify why you'd have to partition a significant portion of your marketing budget into this one strategy. Especially in this decade, when more and more technologies are allowing you to become more visible to your audience outside of search engines. So, is SEO still relevant in 2018? Would your business survive even if you don't necessarily put an effort...

Digital Advertising Trends in 2018 (Infographic)

Jomer Gregorio - March 2 2018 - 11:32 AM - Digital Marketing / Social Selling / Web Traffic

As the digital advertising spending increase and becomes a central growth strategy in the business landscape, we can expect to see more developments that will further shape the industry in the years to come. As a starter, we have listed down in this infographic the trends that will have the biggest impact in shaping the digital advertising throughout 2018.

Social Media Marketing in 2018 – Trends and Tools for Success (Infographic)

Jomer Gregorio - February 21 2018 - 12:50 PM - Digital Marketing / Infographics / Social Media / Social Selling

As an evolving platform, we expect nothing less from the social media sphere in 2018. However, before you join the bandwagon, there are several trends which you need to know to maximize the potential of social media in your business. To help you out, we have compiled in this infographic the six trends that will shape the face of social media marketing in 2018.

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Battling Content Saturation – 6 Useful Steps to Follow
18 Jun 2019

Each year, the world internet usage increases at an unprecedented rate, making it the most viable...

SEO Outsourcing – Do’s and Don’ts (Infographic)
07 Jun 2019

SEO outsourcing has become a norm for many companies that neither have the luxury of time...

Big Data Trends in 2019 (Infographic)
06 May 2019

Big Data – as data scientist Clive Humby called it, the new oil – has dawned...

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