Making Search More Social – The Future of the Internet with Semantic Web

January 8, 2014

The tremendous popularity of social media and the need for more relevant results during online searches for information is driving the next evolution of the Internet. The search for information...

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Comprehensive Look at the Main Difference Between Search and Social Media Users

December 27, 2013

There are distinctive differences between these two resources, particularly on how online users use search engines and social media to get the specific type of information they want. Digital Marketing...

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Top 10 Digital Marketing Trends to Watch Out This 2014 (Infographic)

December 26, 2013

As more and more businesses grow more adept and more mature in digital marketing strategies, experts predict 2014 to be a very interesting year for internet marketing. In this note,...

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14 Most Important Metrics to Focus in Your Digital Marketing Campaign (Infographic)

December 20, 2013

The following can show 14 of these metrics that proved to be most important for your digital marketing campaign. These metrics are categorized into three groups, according to the simplified...

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How to Audit the Performance of Your Digital Marketing Campaign

December 19, 2013

Conducting an audit of your digital marketing campaigns is like a self-check routine that allows you to gain considerable understanding of how your programs are performing and how you can...

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Understanding How PPC Can Generate Targeted Traffic to Your Business

December 18, 2013

One of the best ways of generating targeted traffic to your business online is by using Pay-Per-Click (PPC) advertising. If done properly, your ads can generate clicks from online users...

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The Importance of Targeted Traffic to Your Digital Marketing Campaign

December 12, 2013

Generating traffic is the primary aim of every website, but business owners should be careful and ensure that their digital marketing campaign generates mostly targeted traffic. Ask any traditional salesperson...

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10 Reasons Why SEO is a Continuous Process (Infographic)

December 11, 2013

Search Engine Optimization (SEO) still stands at the forefront of many digital marketing techniques despite the emergence of other channels like social networking and is still a very important source...

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attract customers with content marketing

15 Powerful and Comprehensive Content Marketing Principles That You Can Use Right Now

December 10, 2013

Content is undoubtedly part of the very essence of any website and should be located at the core of every Digital Marketing activity or campaign that you are planning to...

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10 Useful Tips When Creating Targeted Landing Page for PPC and SEO that Converts

December 9, 2013

The proliferation of Digital Marketing tools and their availability for businesses of all sorts, size and niche make it even easier than ever before to drive traffic to your websites....

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