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Ways to Use Google Analytics in Your Content Ideation (Infographic)

Jomer Gregorio - November 30 2018 - 7:35 AM - Content Marketing / Digital Marketing

Content ideation, i.e. the process of coming up with great content ideas that will be helpful and interesting for the target audience, is one of the most difficult and time-consuming steps in the content marketing process. In fact, a recent study by SEMrush reveals that finding the most prominent topics is the 3rd most challenging

Internal Linking Strategy 101 (Infographic)

Jomer Gregorio - November 15 2018 - 10:27 AM - SEO

Ensuring that the website’s architecture is search-friendly and easy to navigate are the main purposes of search engine optimization (SEO). To meet these goals, there is one particular SEO strategy that any business website – regardless of its size and nature – should have, and that is internal linking. Internal linking, as the name implies,

Visual Search: What It Is And How It Is Changing the SEO Industry? (Infographic)

Jomer Gregorio - November 12 2018 - 10:48 AM - SEO / Visual Web

From the time the first search engine, Archie, was created in 1990, to the launch of today’s most popular search engine Google in 1997 – the search technology has become more advanced, sophisticated, and smarter. Thanks to the advances in personalization, mobile technology, natural language processing, and multimedia results, search engines nowadays can deliver any

Fake News and Misinformation – Why It Matters to Digital Marketers?

Jomer Gregorio - October 17 2018 - 1:27 PM - Digital Marketing

Fake news – the ever-present term that has been causing a ruckus in every aspect of today’s society, is one of the main concerns in the business industry – particularly those in digital marketing.

User Intent: How it Makes Your SEO Campaign More Effective? (Infographic)

Jomer Gregorio - October 10 2018 - 10:43 AM - SEO

For the past 10 years, the way digital marketers create an SEO strategy for their websites has significantly changed – especially in the aspect of keyword research and targeting. Gone were the days where an SEO plan only includes short and generic keywords like “SEO services” or “Digital Marketing Consultant” that cover all the nuances

How to Use Content Marketing to Build a Strong Business Brand? (Infographic)

Jomer Gregorio - October 4 2018 - 11:40 AM - Business Branding / Content Marketing

The online landscape offers endless opportunities for businesses who want to build a strong brand. Multiple cost-effective digital marketing services such as search engine optimization (SEO), search engine marketing (SEM), video ads, and social media can be used all together to establish brand awareness and credibility in a way that is much faster and more

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5 Worst Digital Marketing Mistakes Every Marketer Should Avoid (Infographic)
29 Nov 2019

A common trait that makes digital marketing quite challenging is no other than its dynamic nature....

Good Content in the Age of AI – Can They Replace Human Writers?
15 Nov 2019

“People worry that computers will get too smart and take over the world, but the real...

Semantic SEO Explained (Infographic)
29 Aug 2019

As search engines continue to get more sophisticated, the need for digital marketers to adapt their...

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