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The Outsourcing Industry in the Philippines – 2018 Edition (Infographic)

Jomer Gregorio - May 29 2018 - 12:38 PM - Outsourcing

The Philippine economy is showing no sign of slowing down. In fact, it isn’t a surprising forecast anymore that the country’s gross domestic product (GDP) growth will rise to up to 7.5% within 2018. A significant factor that contributes to this exponential development is the Philippines’ two top earners of foreign exchange: overseas Filipino workers

8 Business Blogging Tools to Jumpstart Your Blog in 2018

Jomer Gregorio - May 14 2018 - 2:25 PM - Blogging / Content Marketing / Digital Marketing

Blogging is considered as the undisputed king of the content marketing landscape for many years now, as it has been the main strategic weapon for the digital marketing teams across companies irrespective of size. Many of those who have been blogging for years – our company included – can unequivocally say that blogging has been

Brand Affinity 101: Everything Businesses and Marketers Should Know (Infographic)

Jomer Gregorio - April 27 2018 - 11:47 AM - Business Branding / Digital Marketing / Infographics

Every marketer and business owner know about brand loyalty — but what matters is not just loyalty, but affinity. Building a relationship with your customer founded on emotional connection can ensure that they stay with you for a long time. However, most companies are only able to achieve brand loyalty, never reaching brand affinity despite clamoring hard for it.

10 Deadly Sins of Graphic Design (Infographic)

Jomer Gregorio - April 25 2018 - 12:38 PM - Digital Marketing / Infographics / Visual Content Marketing / Web Design

Graphic design is the art and practice of planning and projecting ideas and experience with visual and textual content. The structure of graphic design based on what physical or virtual images, words, and textual context it brings in a medium is considered a language. As with the interlinked digital and physical content of which industry it represents, it may vary for different purposes such as in commercial, educational, cultural, or political.

SEO vs. Social Media: Which Sends More & Better Traffic?

Jomer Gregorio - March 23 2018 - 9:08 AM - Digital Marketing / SEO / Social Media

When it comes to marketing a brand or business, one of the most debated subjects is what kind of strategy would work to meet organizational goals. In digital marketing, website traffic is among the top priorities of any company, and a ton of research goes to identifying the best strategy that can significantly boost traffic.

Is SEO Still Relevant in 2018? 7 Reasons Why It Still Is (Infographic)

Jomer Gregorio - March 14 2018 - 12:53 PM - Digital Marketing / Local SEO / Mobile SEO / On-Page SEO

Whether you are a small business, a growing corporation, or a global brand, it is still essential, because organic search is perhaps the most valuable marketing channel nowadays. But because it involves a lot of legwork and effort, it's hard to justify why you'd have to partition a significant portion of your marketing budget into this one strategy. Especially in this decade, when more and more technologies are allowing you to become more visible to your audience outside of search engines. So, is SEO still relevant in 2018? Would your business survive even if you don't necessarily put an effort...

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Video Marketing Statistics That Prove You Need It In Your Business (Infographic)
14 Dec 2018

In today’s uber-saturated internet sphere, leveraging the right format that appeals most to the market is...

Email Marketing Statistics That Prove It’s Still An Effective Marketing Strategy (Infographic)
07 Dec 2018

Many beginners in digital marketing nowadays discount the effectiveness of email marketing in the acquisition of...

Ways to Use Google Analytics in Your Content Ideation (Infographic)
30 Nov 2018

Content ideation, i.e. the process of coming up with great content ideas that will be helpful...

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