Infographics

Search engine optimization (SEO) is widely considered as one of the most powerful digital marketing strategies for growing any business of any nature and size. How it is done, though, depends on the scale of the organization, particularly of their website. For large companies with a plethora of webpages for each of their products and

Graphic design plays an extremely crucial role in any business. Whether it is a consultancy firm, a healthcare provider, or an IT company, an organization that aims to hit their target market’s mind with a striking visual representation of their intended message must utilize graphic design to achieve such a feat more efficiently. However, provisioning

The world of SEO is known for being a rapidly changing industry as techniques need to adapt to new and emerging technologies, such as the visual search. Through the power of artificial learning and machine learning, more and more search engines are starting to lean towards image-based search to improve the user experience. In the

With its unmatched effectiveness and considerable ROI it delivers, it is no wonder why content marketing is becoming more and more popular among B2B companies nowadays. In fact, the recently released annual B2B Content Marketing Benchmarks, Budgets, and Trends from Content Marketing Institute revealed that 70% of B2B marketers have a much/somewhat more success in

The General Data Protection Regulation (GDPR) is one of the hottest topics across multiple industries these days – including the digital marketing field. Implemented on May 25, 2018, the GDPR replaced the EU Data Protection Directive 95/46/EC and aims to hold businesses and organizations, including those outside of the European Union (EU), accountable for the

For most business owners, brand visibility is a vital component of success and remains one of the unchanging aspects of marketing. That’s why in this digital era, businesses that have online presence tend to grow 40% faster than businesses that do not have any online presence or any website to promote the business online. One