Google Launches New AI Advertising Tools at Marketing Live
July 16, 2024
At Google’s Marketing Live event in 2024, the search engine giant uncovered groundbreaking AI-powered advertising...
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Trends and Strategies for PPC Advertising in 2024 (Infographic)
December 19, 2023
PPC marketing (pay-per-click) operates on a digital advertising model where marketers incur a charge for...
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Organic Vs. Paid Digital Marketing Strategy (Infographic)
September 19, 2022
Enterprises can benefit greatly from digital marketing in terms of growth and potential, triggering publicity...
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PPC Remarketing Tips That Will Improve Your Campaigns (Infographic)
April 17, 2019
Remarketing in PPC is one of the most powerful ways...
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The Age of AI and Bots and What It Means for Marketers
February 9, 2018
The use of AI and bots is indeed a whole new wave of innovations that...
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PPC and SEO – A Good Combination? (Infographic)
October 30, 2017
We outline in this infographic the ways PPC and SEO can work together to create...
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Google Search vs Display Network – A Comparison (Infographic)
January 20, 2016
Business owners and newbie marketers debuting in this brave new world of Digital Marketing will...
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CPM vs CPC – a Comprehensive Comparison (Infographic)
July 17, 2015
This infographic aims to remove all the confusion and provide enlightenment to marketers to help...
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8 Reasons to Do Paid Search Marketing for your Business (Infographic)
December 12, 2014
The following aims to explore the merits of using paid search marketing for your business...
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The Power of Remarketing in PPC (Infographic)
August 22, 2014
Remarketing is a very efficient and effective system of marketing your brand to highly targeted...
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