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10 Reasons Why Infographics is Useful for your SEO and Digital Marketing Campaign?

Jomer Gregorio - April 3 2014 - 6:13 PM - Infographics / SEO

But infographics are not just fancy pieces of visual content that can spice up your blog and website. They are highly effective visual tools that can capture the attention and imagination of your targeted audiences as well as drive a successful digital marketing campaign though Search Engine Optimization (SEO). The following describes some of the primary reasons why infographics can really be an effective SEO tool that can help boost your site rankings, increase visibility and ultimately convert visitors into customers.

The Importance of A/B Split Testing to Improve the Performance of Your PPC Campaign

Jomer Gregorio - April 1 2014 - 10:09 AM - PPC / SEM

In its most basic sense, A/B split testing is a form of hypothesis testing involving two variants, particularly A and B thus the name A/B testing. A series of randomized experiments are performed involving these two variants, with all factors and elements the same except for where variations of one particular factor or element, in this case that of a landing page or a web page, which is subjected for performance comparison.

The Pros and Cons of Outsourcing Web Projects to a 3rd Party Company (Infographic)

Jomer Gregorio - March 27 2014 - 1:23 PM - Infographics / Outsourcing

The popularity of Digital Marketing and the widespread promotion of using the Internet for businesses is probably 2 of the most persuasive reasons why outsourcing web projects to a 3rd party company (whether on or offshore) is very attractive to most businesses. The following is an infographic by this post last year on the pros and cons of outsourcing web projects to a 3rd party company

5 Do’s and Don’ts When Creating Infographics for Visual Content Marketing

Jomer Gregorio - March 25 2014 - 10:15 AM - Content Marketing / Infographics / Visual Content Marketing

In the strictest technical sense, an infographic is basically a visual rendition of data or information using charts, graphs, pictures and other visual elements that can be used as a representation of information. Infographics have become very effective tools in visualizing information into graphical form that is more digestible and popular among the online community, making it an effective digital marketing tool for business owners and digital marketers.

8 Amazing Facts and Statistics about Semantic SEO (Infographic)

Jomer Gregorio - March 21 2014 - 9:02 AM - Infographics / SEO

From a technical point of view, it is evolving from merely a “search” engine into what can rather be called an “answer” engine. This change is already happening right before our eyes and is slowly but surely being integrated into algorithms – practically changing how search will be done in the future. As a business owner or digital marketer, one must have a clear understanding of what constitutes semantic search and how it will affect the way SEO will operate in the near future. First and foremost would be an understanding of the definitions beginning with the basic workings...

10 Amazing Social Media Marketing Strategies to Get Maximum Exposure for your Business

Jomer Gregorio - March 19 2014 - 1:01 PM - Social Media

In the past few years, the online world has witnessed the growing importance of Social Media as a very important digital marketing tool that can give maximum exposure and greater marketing mileage for any brand, product or service. It has gone from being a mere fad or yet another simple platform where content can be published – and evolved into one of the most powerful marketing and advertising tools and strategies. Digital Marketing Philippines recognizes the importance of doing so and is gladly sharing these 10 amazing social media marketing strategies that will deliver more and better targeted results...

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