Category: Content Marketing

User-Generated Content

Strategies to Encourage User-Generated Content and Broaden Brand Recognition (Infographic)

November 22, 2022

The days of businesses developing one-dimensional marketing strategies are long gone. Consumers hold the key to success in the modern era, and brands are becoming more consumer-focused. In response, companies...

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7 Approaches to Collaborative Marketing

7 Approaches to Collaborative Marketing

October 26, 2022

It is now easier and more affordable for businesses of all sizes to attract, engage, and convert new audiences. And this is thanks to contemporary techniques like collaborative marketing that...

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Reels vs GIFs featured image

Reels vs GIFs: Which to Use for Video Marketing? (Infographic)

October 19, 2022

GIFs and Reels are among the online video content that plays a vital role in the modern business marketing landscape. GIFs are image files that exhibit a series of images...

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Content Marketing Trends

Content Marketing Trends in 2022 (Infographic)

April 27, 2022

Content Marketing Trends

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Long-Form Video Content

Long-Form Video Content: Should You Use it for Digital Marketing? (Infographic)

March 4, 2022

Video Content have been an integral part of digital marketing campaigns and remain a powerful tool in this endeavor. This type of content delivers messages to consumers through the combination...

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Content Marketing

Content Marketing Trends 2021 – Mid-Year Report (Infographic)

November 2, 2021

The following is an overview of top content marketing trends that have been making waves during the first half of 2021 – and are expected to continue making a big...

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B2B Content Marketing Trends in 2021

B2B Content Marketing Trends in 2021 (Infographic)

February 2, 2021

Gone are the days when posting content on a whim is enough to generate interest and authority. Well-researched and highly informative long-form content is what B2B marketers prefer when looking...

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B2B Content Marketing Trends

B2B Content Marketing Trends in 2020 (Infographic)

February 21, 2020

The current digital space is inundated with a multitude of content, from the mundane to the relevant, all wanting to grab the attention of online audiences, whatever background or milieu...

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Content Marketing Trends in 2020

Content Marketing Trends in 2020 (Infographic)

January 17, 2020

The year 2020 is highly anticipated as a very exciting year for Content Marketing!

Businesses, brands, agencies, and digital marketers are looking forward to Content Marketing trends in 2020 and find...

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Artificial Intelligence in Content Writing

Good Content in the Age of AI – Can They Replace Human Writers?

November 15, 2019

“People worry that computers will get too smart and take over the world, but the real problem is that they’re too stupid and they’ve already taken over the...

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