Digital Marketing Philippines
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Holistic SEO vs the Old SEO (Infographic)

Jomer Gregorio

The online community is changing. Consumers and online users are putting more attention now on social signals and high-quality content that is relevant for their needs. That is why business owners and digital marketers need to make a fresh assessment of their Search Engine Optimization efforts. This should evolve into a holistic, customer-centered, integrated and interconnected approach, focusing on a new and much broader perspective on how targeted customers search and look for information, products and services – and the following will tell you why.

8 Most Important Parts of A Successful PPC Marketing Campaign

Jomer Gregorio

There are key factors and very important parts in PPC marketing that many business owners neglect or overlook that are vital to generating high quality ads and campaigns. The quality of PPC ads generated and how the PPC campaign is conducted and executed will mean the difference between wasted marketing budgets and digital marketing campaigns that generate favorable and profitable results. On top of that, many business owners commit a lot of mistakes in their PPC campaigns that result in poor campaign performance and wasted marketing investments. Digital Marketing Philippines tries to help business owners avoid this and help remove the guesswork in identifying the important elements and parts that make up a successful PPC marketing campaign.

10 Reasons Why Infographics is Useful to SEO and Digital Marketing (Infographic)

Jomer Gregorio

Infographics is probably one of the most used visual contents these days. The popularity of infographics can be traced back to its tendency to became viral and its capability of transforming a standard text content into an easy-to-understand visual content.This is probably why most digital marketers and SEO pro’s are maximizing its capability in their own digital marketing and SEO campaign respectably.

How to Choose the Best Digital Marketing Channel for Your Business

Jomer Gregorio

The traditional way of marketing brands, products and services make use of either indirect or direct methods of reaching out to targeted customers. These methods are clear-cut and very straightforward – you just need to invest money, perform a set of actions, and get results. The business and marketing landscape have drastically changed in recent years however. Traditional methods that were effective before may not be as effective in this current market powered by the complexities – and the vast wealth of opportunities – by the Internet.

The PSD to WordPress Conversion Process

Jomer Gregorio

A website for your business should have two important attributes: efficient functionality and an eye-catching and user-friendly design. A website will not be effective if it excels in just one aspect and lacks the proper attributes for the other. So, it all boils down to design and code – a combination a few people can exhibit within a single persona.

12 Reasons to Implement A Visual Content Marketing Campaign (Infographic)

Jomer Gregorio

Whether or not you are doing a content marketing campaign for your business today, you will find the following hard-to-ignore reasons explained in a colorful infographic why you should implement a visual content marketing campaign. Not only that but some interesting statistics about the effects of visuals in human brains and other very surprising studies.

The Pros and Cons of Social Media Marketing for Business

Jomer Gregorio

One promises profitable success, particularly if SMM is done properly and effectively. On the other side, SMM may prove detrimental to your brand, bringing in results that maybe opposite from what you expected. So, Digital Marketing Philippines attempts to provide you with this definitive guide that will highlight the Pros and Cons of Social Media Marketing, so you can make intelligent decisions that will be instrumental in setting the fate of your overall digital marketing efforts.

How to Measure the Success of your Social Media Marketing Efforts

Jomer Gregorio

The question that is in everyone’s mind at this point is: how to effectively measure social media marketing efforts? The following guide from Digital Marketing Philippines will show you an overview of how you can effectively measure the social media marketing success, using key measures or metrics that will clearly define how effective your campaign efforts are.

8 Powerful Ideas for Creating Linkable Assets for SEO

Jomer Gregorio

It was reiterated so many times and in several articles here in Digital Marketing Philippines that the key to SEO and other digital marketing campaigns is create unique, relevant and high-quality original articles in your websites, blogs and social media pages. As a business owner and digital marketer, having high-quality content should be at the topmost list of your marketing priorities for great content lies at the heart of every successful internet marketing campaign.

Digital Marketing for Business – In-house or Outsource? (Infographic)

Jomer Gregorio

Only two routes are available for any business owners – doing it yourself DIY style or outsource to an external digital marketing agency. So, which one should you choose? The answer will lie on your particular situation, market, and targeted audiences. The following takes a more in-depth look into these two methods so you can check out for yourself which strategy will work best for your business.