Enterprises can benefit greatly from digital marketing in terms of growth and potential, triggering publicity and sales, thereby boosting earnings. See here the difference between Organic Vs. Paid Digital Marketing Strategy.
Even before the Covid-19 pandemic, people already relied on internet-connected technology and services. But this was amplified when lockdowns caused mobility limitations, and consumers had to depend on digital platforms and facilities to complete tasks and transactions. And people only continue to spend more time engaging in online activities. This image is taken from DataReportal. […]
Voice search is a technology that allows a person to search the web using only their voice. This function originally debuted on smartphones as a result of developments in speech recognition, allowing it to replace the search bar. Now, its use is even more widespread with the advent of new IoT devices and technologies such as voice assistants. Advancement […]
Video Content have been an integral part of digital marketing campaigns and remain a powerful tool in this endeavor. This type of content delivers messages to consumers through the combination of audio and visual elements, allowing them to retain information more effectively than written text. The percentage of businesses using video content in their marketing efforts […]
It is no surprise that 2022 will be another year of automation and digital transformation in the retail industry. Accordingly, marketers strive to keep up with the sophisticated technologies and changing consumer behavior that impacts the shopping experience. Some trends have been solidified following the events of the ongoing pandemic, while new practices also emerged […]
The following describes the most popular trends in SEM that created radical waves in the marketplace over last few recent periods. These trends are expected to continue picking up pace towards the end of 2021. and are predicted to create even bigger waves next year and the periods to come.
The following is an overview of top content marketing trends that have been making waves during the first half of 2021 – and are expected to continue making a big impact in the marketplace.
With so many changes in the global scenario caused by events from last year and from the early parts of 2021, businesses should reconsider and develop a better SEO strategy.
Connecting with targeted customers through Video Marketing remain a very important and highly effective digital marketing tool in the first half of 2021 and is projected to remain among the top trends in years to come.
SEO gives small businesses a fighting chance because it reduces the ability to manipulate search results as much as possible. It means that there is more to reaching the Search Engine Results Page‘s (SERP) top position than a large budget and an established name.
